This is my favourite cake shop in Tel Aviv. The name of the cake shop/café means Grandmother's cake in Italian. There is an assortment of freshly made home-made cakes, biscuits, desserts and on Friday's they also sell a special Jewish braided Challah bread which is eaten on the Sabbath and on Jewish holidays. As far as I am aware everything is made upstairs on the premises. It is run by a close knit family and is located in a side street which is just off Frishman Street on number 13 Malkhey Yisra'el Street. I come here about once every two months to have a slice of cheesecake and a cup of tea.